When a prominent perfumery brand on Amazon approached us a few years back with concerns about their low PPC performance and revenue, we conducted a detailed audit of their account. Since 2022, we have managed their PPC campaigns, resulting in a significant and continuous upward trend. Our team designed custom PPC management strategies that reduced all the insufficient spending and maximized their ROI, which helped in scaling their brand and hit the quarterly and yearly goals
But we didn’t stop at just fixing and scaling the PPC. We developed a customized marketing strategy after deep research of their niche and then created the SEO plan to increase their rankings on key search terms and drive traffic from third-party sources. This dynamic approach has not only boosted their revenue but also strengthened their overall market presence.
The team of amazon ppc experts at Upscale Valley utilizes the data in the best possible manner and consider this as the foundation of every smart move. This approach enabled us to quickly identify and resolve critical issues for a fashion niche client. In the time frame of around 30 days we doubled their revenue from $500,000 to $900,000 through a unique PPC management strategy.
We monitored performance metrics and other influencing factors to pinpoint problematic areas. By Continuous refinement we lowered their ACOS from 27% to 23% and secured top ranks for competitive keywords, we achieved remarkable results in a short time frame.
Our Team has years of experience in delivering amazon seo services and a deep understanding of Amazon's search algorithms and marketplace dynamics. We stay updated with the latest trends and changes in the world of Amazon and ensure that your products are always optimized according to the market standards.
As an experienced amazon seo agency, we believe that every product is unique and requires separate research and approach to scale. Our customized SEO strategies are designed to meet the specific needs of your products and business goals that provide personalized solutions for driving maximum impact.
Our thorough keyword research process shortlists relevant and high-converting search terms for your products. We focus on both short-tail and long-tail keywords to ensure full coverage of all relatable customer searches.
Our Team Optimizes every element of your product listings from titles to bullet points and descriptions as well as backend search terms. This approach improves your product rank on customer search queries and provides a better buying experience.
Our Experts use advanced analytics tools and dashboards to monitor your brand’s performance on Amazon. This approach allows us to provide insights and make informed adjustments to keep your listings ahead of the competition.
Growth in PPC sales
Increase in net profit
Increase in revenue
If your product is not properly optimized for SEO, it will be buried deep in Amazon's search results. Low visibility means potential customers are less likely to find your products in the search results that results in missing the sales opportunities.
When your product is not appearing in the search results, you are missing the valuable traffic and sales. Poor SEO directly impacts your product sales by reducing the number of visitors to your product listings.
Poorly optimized SEO forces sellers to rely heavily on paid advertising to drive traffic. While ads are also important for boosting visibility but they come at a high cost and eat into your profit margins if your listing SEO is not contributing in Ranking.
Even if customers find your products but your listings are not perfectly optimized it fails to convert them into buyers. Ineffective titles, descriptions, and images can distract potential customers, leading to low conversion rates and revenue.
Using irrelevant or ineffective keywords can prevent your products from appearing in the right searches. Without thorough keyword research, you miss out on reaching the most relevant audience for your products.
Without data-driven insights, it's challenging to understand your performance and make necessary adjustments. Sellers without access to robust analytics struggle to refine their strategies and improve their listings.
How We Rank Your listing on Top of Amazon Search Results
Product and market analysis
The first step is to identify potential areas for improvement. Our team conducts a complete analysis to analyze problems and areas of improvement. We also analyze competitor listings to discover new opportunities that can be applied to your amazon seo strategy and ensure that it remains competitive and effective.
Strategic Planning and implementation
Using the insights from our discovery phase, we design a customized action plan for your brand and ensure that our SEO strategy aligns with Amazon's best practices results in maximizing your potential to rank higher to all related search queries.
Using the insights from our discovery phase, we craft a customized action plan tailored to your needs. We ensure our SEO strategy aligns with Amazon's best practices, maximizing your potential for higher rankings.
Optimizing Listings and Backend
In this step our experts optimize your product listings by strategically placing keywords in your title and bullets etc. We prevent keyword cannibalization and align our efforts with PPC campaigns and optimize the backend keywords to stay ahead of the curve.
Continuous Adjustments
We analyze keyword performance and add new ones to increase your rankings on a broader range of search terms. This continuous optimization increases your chances of dominating your niche.
Upscale Valley’s marketing and advertising services grow my Brand in unbelievable ways! Their expert strategies and its execution boosts my brand’s visibility on Amazon. With their data driven approach, my campaigns witness a significant increase in engagements. The team is full of expert professionals with a creative and growth mindset , and always focused on delivering outstanding results. I highly recommend their services to anyone looking to achieve marketing success!
Amazon SEO involves optimizing your product listings to improve their visibility in Amazon search results. It is very important because if your product ranks higher it attracts more traffic and increases your overall performance.
We use a strategic approach that includes keyword research, product listing optimization, backend search terms, and competitor analysis. Our customized approach is designed according to each client's specific needs.
Clients typically see improvement in ranks on multiple search queries, increased in traffic and higher conversion rates. The exact results can vary depending on your product and market.
Some improvements can be seen within a few weeks and prominent noticeable results usually take 2-3 months as Amazon’s algorithm updates and optimizes search rankings.
Yes, we provide full support and performance tracking. Our team is always available to address your questions and make necessary adjustments to your SEO strategy.
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